Friday, November 29, 2019

Fear No More Essays - Kings Men, William Shakespeare, Poetry

Fear No More William Shakespeare utilizes simplistic language to emphasize the themes in "Fear no more;" however, he exercises complex metaphors to depict the struggles one undergoes during a lifetime and as a result urges the reader to overcome all melancholic sentiments that lead one to oppose a peaceful death. The diction applied in "Fear no more" efficiently creates emphasis on specific sections of the poem. In addition, the euphonic flow used by Shakespeare illustrates the author's serenity and resignation towards the subject at hand. In essence, Shakespeare's "Fear no more" employs rhetorical devices such as repetition, appeal to the audience, and imagery to reveal the desired theme. The fundamental theme of this poem is regarding the significance of succumbing to death, for after having a full life everyone must fearlessly face the end. In addition, the poem emphasizes that one should not fight against the arrival of death in any of its forms. In fact, this argument is first introduced in the title and further displayed throughout Shakespeare's poem. In the first line of all three stanzas, the author begins with the phrase, "Fear no more," openly showing his belief that one should willingly submit to mortality. Furthermore, the poem's theme is displayed through the phrase "all must ... come to dust." By acknowledging that death is inevitable for all of humanity, the author attempts to emphasize his belief that one should not "fear" fate. The theme of the poem is also reinforced through repetition. For example, to emphasize his stance, the author repeats the phrase, "Fear no more" in the first line of the first, second, and third stanza of the poem. Once again this occurs with the phrase, "must... come to dust" in the fifth and sixth line of the first, second, and third stanza. This is of importance Vidal 2 because it reiterates that the author's main purpose is to instill the notion that one should not struggle against mortal defeat because it will eventually come upon everyone, including those that have attained fulfillment from life. In the first two stanzas of Shakespeare's poem, the theme is applied to a wide audience that may have different fears. In the first stanza Shakespeare explains that one should, "Fear not the heat o' the sun, /Nor the furious winter's rages" for everyone including "Golden lads and girls all must, / As chimney-sweepers, come to dust." Through these ideas, the author seems to be asking his audience, the young and wealthy ("Golden") as well as the older and poor ("chimney-sweepers"), to appreciate the good things in life and not to preoccupy themselves with insignificant things such as the changes in the elements. In addition, he is expressing the opinion that death will follow one's life, whether good or bad, and is not something to dread because everyone will, at one point or another, have to endure it's arrival. Throughout the rest of the poem, he continues to stress this idea by addressing different fears and other types of people. Next, the author urges the reader to no longer fear the "frown o' the great" or the "tyrant's stroke" because even the "scepter, learning, [and] physic, must/ All follow this, and come to dust" (stanza 2). Through these ideas, the poet shows that he wants the reader to lead a carefree life and not be anxious about what others may think or do. Furthermore, these lines also emphasize Shakespeare's thought that regardless of one's status as royalty, philosopher, or doctor one should not attempt to fight death. Overall, by incorporating diverse groups of people as well as different fears each may have, Shakespeare is able to convey his message of willful surrender to death. Lastly, the poet uses the third stanza to bring together the ideas of the first two stanzas in order to emphasize his position, however he adds a twist that stresses the importance of this concluding stanza. For example, he asks the reader, as in the previous stanzas, not to be alarmed by nature ("lightning-flash," the "dreaded thunder-stone,") or by those who will attempt to hurt Vidal 3 one with careless words or actions ("slander, censure rash"). As opposed to the other stanzas, the third does not urge the reader to ignore the small trifles in life. This idea is seen as Shakespeare continues this final thought by stating, "Thou hast finished joy and moan. / All lovers young, all lovers must / Consign to thee, and come to dust." This statement attempts to show that once one is dead one can no longer enjoy the happiness ("joy") or

Monday, November 25, 2019

The Attitudes of Death by the Deceased essays

The Attitudes of Death by the Deceased essays Emily Dickinson and Randall Jarrell both use a unique style of narration, having the deceased speak. Only through this manifestation do these poems have a lasting impact and greater meaning. Both in Dickinsons I heard a Fly Buzz-and in Jarrells Death of the Ball Turret Gunner, death is portrayed through the words of the posthumous speakers without the orthodox conception of heaven, but instead with an anomalistic manifestation of death as purely the end of ones existence; Using its own unique metaphor each poem brings into view the dismal transition from life to the withered state of death. In Dickensons I heard a Fly Buzz- a simple fly is used in the ceremonious transition from life to death as God is absent. The central figure of the scene is expected to make a glorious exit and the build-up is just right for it, but at the moment of climax it was not God that came but there interposed a Fly. The fly comes between the speaker and the onlookers, between life and death. No longer is her family and friends, or the material items that have been the focus of her attention throughout her life important to her, in her last moments her attention is on the fly. It is the fact that the fly obscures the ritual of dying, flying between the light and me, that allows the speaker to see the fact of death. The fly obliterates the speakers false notions of death and becomes a reminder of her ghastly condition and decay. The only sound of heavenly music is the uncertain stumbling buzz of the fly. The buzz grows until it takes up her entire field of perception and comes between her and the light until the windows fail and she is left in darkness, in ignorance, and in death. It is then that she can not see to see as she is ignorant. The fly reduced human life to an elementary and meaningless level. Ins...

Friday, November 22, 2019

Business Environment Analysis Coursework Example | Topics and Well Written Essays - 500 words - 1

Business Environment Analysis - Coursework Example As discussed in an earlier study, technology implementation is vital for the growth of any enterprise. Myra in order to successfully expand and attract more customers needs to implement some basic technology in order to manage and keep track of its customers (especially scheduling and cancellations), inventory management and employee management, as well as security. For this purpose, some investment needs to be made in a workstation, and surveillance cameras. Cameras need to be positioned in a way that it does not invade the privacy of the customers, especially since it is a salon. One main computer should be enough for the moment to successfully handle inventory and customers. For this purpose, specially designed software that manages these functional areas needs to be installed. I would recommend Salon Iris Software (Pro Version). It is relatively economical, runs on PC (business or home computer) works with printers, cash drawers, and scanners. (SalonIris, 2014) One can log in from anywhere with Remote Access and apps for iPhone, iPad & Android, moreover, it is optimized for small to large salons and spas and includes marketing, payroll, pictures, accounting, and more. (SalonIris, 2014). The Pro Version is priced at $1399 for a one time investment OR a monthly subscription of $109. (SalonIris, 2014). Another computer may be required to monit or the surveillance cameras. No special training is required to operate the software. However, special security personnel may be required to monitor the cameras continuously. With the implementation of this software, Myra will be able to successfully manage client scheduling and allot specific times and or discounts to special customers (based on their service history with Myra). The software efficiently manages Inventory as well. To add to the features, it keeps a track of employee work hours as well as payrolls. The major advantage

Wednesday, November 20, 2019

Business Ethics Learning Logs (1,2,3,4) Essay Example | Topics and Well Written Essays - 3000 words

Business Ethics Learning Logs (1,2,3,4) - Essay Example I came to the realization that ethics was important because I was aware that the recent financial crisis that rocked the world that made lives difficult for everybody was rooted in greed and lack of ethical practice in business. This explains why I was appreciative when I took the subject because I will have the opportunity to learn in details what really constitutes an ethical behaviour and to be able to discern the ethical behaviour from the unethical or undesirable one. I believed that this was important to learn especially when we are still in the academe and still in the process of equipping ourselves the necessary skills and knowledge so that it will be ingrained within us to become better professionals in the future. The lessons that we will learn would guide us when we make our choices in any ethical dilemma that we would confront, be it in business or in our daily activities. II. Second Entry – Evaluate The Theories Given the recent scandals that rocked the business a nd financial world, it now becomes an imperative that each individual entering into the corporate and financial industry must have a sound ethical foundation to avoid similar occurrences in the future. It should begin right in the academe where future professionals, employees or entrepreneurs are being trained and prepared. It is now important because the neglect and disregard for ethical practice in business has contributed to the recent financial and mortgage breakdown that stemmed from greed and lack of ethical practice that made life difficult for everybody. The high incidence of unethical practices in modern business has prompted a stream of organizational research about morality in business (Crane 1999). In fact, industry experts such as Ernst & Young has pointed out that unethical business practice is the main culprit that precipitated the recent economic crisis which caused a lot of jobs and homes to be lost that made life difficult for everybody which is why it is now an im perative not only to integrate but also to stress ethics beginning in the academe when future business professionals are being trained and prepared (Business Roudtable-Institute for Corporate Ethics 2009). The obvious disregard about business propriety is not surprising as Crane and Matten hypothesized that business in itself has been argued to be amoral that to put ethics in business is an oxymoron because they contradict each other (2010). Business in pursuit of its profit motive will invariably set aside ethics as it endeavour to make profit. Actions which may be considered unethical such as lying and deception may even become permissible in the business’ pursuit for profit (Carr 1998 qtd in Crane and Matten 2010). This is consistent with the consequential normative ethic theory that â€Å"holds that the moral rightness of acts, which holds that whether an act is morally right, depends only on the consequences of that act or of something related to that act, such as the m otive behind the act or a general rule requiring acts of the same kind† (Stanford Encyclopaedia of Philosophy a 2011). In plain language, a business person may be prompted to choose a certain course of action or inaction based on the benefit or the avoidance of harm that may be derived from such action or inaction. In the case of business, it can chose to shun any propriety in conducting business with the idea that it is more expedient to make profit by disregarding

Monday, November 18, 2019

Against campital punishment Research Paper Example | Topics and Well Written Essays - 1250 words

Against campital punishment - Research Paper Example The death penalty is a matter of dynamic discussion in different nations and states, and positions can shift inside a solitary political belief system or social district. Rivals of the death penalty contend that not all individuals influenced by homicide covet a capital punishment, that execution victimizes minorities and poor people, and that it supports a "society of brutality" and that it abuses human rights. Capital punishment is substantially more extravagant than existence without the chance for further appeal because the Constitution obliges a long and complex legal procedure for capital cases. This methodology requires to keep in mind the end goal to guarantee that guiltless men and lady are not executed for law violations they did not confer, and even with these assurances, the danger of executing a blameless individual cannot be totally killed (Shepherd, 283-300). In the event that capital punishment was supplanted with a sentence of life without the possibility of Parole, which costs millions less furthermore guarantees that general society is secured while taking out the danger of an irreversible slip-up, the cash spared could be used on projects that really enhance the groups in which we live. The a great many dollars in investment funds could be used in education, streets, cops and open security programs, after-school projects, medication and liquor treatment, youngster misuse aversion programs, mental wellbeing administrations, and administrations for wrongdoing exploited people and their families (Shepherd 301-321). The vast majority who support capital punishment trust it is more practical than life in jail. Maybe at one time, when executions were quick and beyond any doubt, this may have been the situation. Ellsworth and Samuel (19-22) specified that the vast majority proficient about the subject would concur that the deferral now incorporated with the framework, more

Saturday, November 16, 2019

Entrepreneurship Facing Double The Risk Marketing Essay

Entrepreneurship Facing Double The Risk Marketing Essay The flowering tea shops have market; have a benefit, few competitors, and small investment. Nowadays, entrepreneurship facing double the risk that is from the capital and competition. The flower tea shops have great market potential, such a large potential from women and a developed country such as Singapore. Woman in Singapore developed countries, daily work quite hard, Whether physical or mental, all have posed immense pressure, in the company have boss and work pressure, while back home, also are not necessarily relaxed, there are a lot of housework or children, If it is a strong devotion to women, Will be more tired, pressure is from the company task, or is by their own psychological pressure. Imperceptibly, life becomes boring at all. Even more frightening is that this pressure is not good channels and ways to relax. Not only need relax the body, mind has also need been relaxed. Flower tea shop selling not just tea, more of services, is a feeling, is a let the women get double relaxation of body and mind, and even sublimation place. Why girls will spend several hundred dollars to do SPA, these women are not necessarily to do skin maintenance, May be more to enjoy in order to get one supremacy service, let the body relax, relieve work pressure. Coffee shops and pubs also have a relaxing effect, but women go to the coffee shop is not the best choice, less likely to go to the bar to get a real sense of relaxation, only temporary physical release and catharsis. SPA high grade casual place not everyone can go feel, the price is too high, could only meet part of the population. Flower tea shop can make consumers to feel at home, comfortable atmosphere, soothing music with fragrance of flower tea, can get real on the body and mind to relax. The store will also carry out a number of limitations, in order to ensure that every customer can enjoy the perfect relaxed atmosphere of flower tea shop. Flower tea with health and beauty effect will be sought after by the female customers. An enterprise focus on should be the service and standards. GOOD TIME flower tea shop form is flower tea, spirit is the service, atmosphere and feeling. Flower tea shops are not profit-oriented and customer-oriented. Then will be able to get succeed in the rapidly developing countries of Singapore. 2.1 Company current status Flower tea shop belonging to a limited liability partnership  ¼Ã‹â€ LLP) , the registered capital of only the S $ 165. Make that choice because it can help reduce the start-up capital of the Company. 2.2 Company name and logo The company name is GOOD TIME, mean that flowers tea can bring to every consumer good mood. Take away by all day of the fatigue and stress. Get physically and mentally relax. 2.3 The location of company The GOOD TIME flowers tea shops will open in city hall areas. One reason the rent is cheaper relative to the Orchard areas, Second reason is a major consumer of flower tea shop white-collar women, Singapore the city hall region relatively more than high-rise buildings and department stores, white collar females in this area will be more than other place, the lot more consumers and relatively cheap rents is the best choice for flower tea shop. (Source: created for this business plan Adapt from Google, 2012. http://maps.google.com/) 2.4 Mission statement Vision comes from the old English word witan, means to know, as in the power of anticipating that which will or may come to be. A companys vision is an expression of the businesss aspirations going forward-what we desire to become. (Thomas, 2009 A) GOOD TIME flower tea store has an exciting ambition to become Singapores largest chain operations flower tea stores, with high-quality service and products, to provide customers with healthy and natural. In order to achieve this goal, the flowers tea store knows the company needs to nurture great people. The companies want the best talent working at GOOD TIME no matter who they are. The companies will also positive innovation and development products. 2.5 Vision statement Mission comes from the Latin word, mission meaning sending away a group to a foreign country. Companys mission (or mission statement) describes the fundamental purpose of the organization-why we exist. (Thomas, 2009 B) The mission of GOOD TIME flower tea store is to become an extension of the living room of the middle and upper class families, high quality and low overhead social spaces, the third best place to work outside the home. 2.6 Company management system In the early stage the operating area is small, small staff, relatively easy to manage. The company has one manager, one technical personnel, one waiter, two waitresses and one cashier. Requirements: Employees must work on time every day. If the employee is faced with an emergency or have a specific reason can not to go to work, needed to ask for leave to the consent of the boss agreed. Work is not allowed to answer personal phone calls, not absent without leave, at least left a staff at the front desk. Before off duty need to tidy up drinks area of tables, chairs and tea set. after the boss visits, then the staff can leaving.(Tea are glassware, fragile, if any damage to be according to the cost of compensation) 3. Indusrty Analysis 3.1 PESTLE analysis (Source: created for this project adapted from internet) One of the most common models used to analysis the macro environment is the PEST analysis, which focuses on four elements: Political, Economical, Socio-demographical, and Technological factors. The PEST analysis is sometimes expanded with two factors: Legislative and environmental, renaming the PESTLE analysis. (Poul 2010) Completing a PESTLE analysis is very simple and can be undertaken by individuals, or during a team meeting or workshop. Originally referred to as PEST analysis, the legal and environment prompts were added in more recent times. (Stationery Office 2010) 3.1.1 Political factor The Singapore political risk is relatively low, compared to other countries. Singapore is a democratic country, the elected representative of the whole country, Since Singapores independence, Politics has been relatively stable, Singapore has become a better business opportunities for countries. In order to adapt to the commercial economic globalization trends, The Singapore government has recognized that in addition to support commercial also need to support entrepreneurship. Therefore, Singapore is one of the countries with the lowest tax of the worlds, In addition to the tax rates and tax incentives, Singapore is also widely with 70 countries has a double taxation avoidance agreements .Since 2012 only 17% of the corporate income tax (2012). Tax concessions flexible and less political risk for the development of enterprises in Singapore has a good role in promoting. 3.1.2 Economic factor Singapores annual economic growth rate is 4.9% in 2011(2012). However, due to Singapores trade and financial openness, the continued turmoil in the euro zone debt crisis and other adverse external factors will have a significant impact on the economic growth of Singapore. Experts predict that, if the euro debt crisis worsens ¼Ã…’Coupled with the slow U.S. economic recovery ¼Ã…’Singapore this years economic growth rate has dropped to 1% or less. However, in Singapore the internal environment of low unemployment and low interest rates will be able to support domestic demand. Singapore has sufficient policy space to mitigate the adverse impact of the global slowdown and financial market turmoil. Although the global economic outlook is not optimistic, although the global economic outlook is not optimistic, Slowdown in external demand, Decline in trade and other adverse factors will impact on the Singapore economy. But Food, beverages and tobacco industry GDP in the first half of 2012 still an increase of 4.0%; Singapores economic growth is expected to rebound to 3.4% in 2013 (2012). So, in this light that Singapore economic turmoil for the food, beverage and tobacco industry will not be too adversely affected. 3.1.3 Socio-demographical factor Population is constitute the market most basic factors, Demographic factors of a country or region, In a certain sense to decide the countrys market size and market appeal. According to the 2010 Population Census in Singapore, the total pulsations are 5.08 million. Citizens and permanent residents is 3.77 million, a 15.3% increase over 2000.Sex ratio: 0.95:1.00. In the age group, 13.8% of 0-14 years old, 77% between 15-64 years of age, 9.2% for 65 years of age or older. Singapore citizen is use racial to distinction: Chinese accounted for 74.1% of the population, 13.4% of the Malaysian, Indians 9.2% and Eurasians 3.3%, the main religions are Buddhism, Taoism, Islam, Christianity and Hinduism (2010). Singapores growing population is conducive to the increase in the Singapore market size and market appeal. Due to women, young people and the elderly is a major consumer of herbal tea crowd, the female population is more than male population is conducive to the development of the herbal tea industry. Tea culture originated in China, the Chinese people love tea, Singapore has 74.1% of the Chinese, and this will bring good prospects for herbal tea sales. 3.1.4 Technological factor Technological factor affecting the competitiveness of the products, technological innovation that can enhance the product vitality, flower tea stores itself is an innovative, in Singapore market the most of the beverage industry are tea stores, coffee stores and there are also have many herbal tea store, but this herbal tea stores is very common and have a long history , flower tea store is all use the flowers as a raw material, flower tea also call herbal tea, health, beauty and other features will attract the attention and love of many consumers. Followed by the technological innovation is the innovation of the product itself, the company will have a bold innovation for herbal tea tastes, not only ordinary single herbal tea, will also introduce a comprehensive herbal tea, fruit mixed herbal tea and flavor spices herbal tea, each quarter of the company also will launch a new herbal tea, in order to adapt to market demand progress. Finally, environmental innovation will bring physical and sensory enjoyment to the customer, the store will set up three different styles of drink tea zone, use of flower, forest and bamboo as the main theme, the chair will only appear on the form of the swing, and strive to allow customers to experience the immersive feel. 3.1.5 Legislative factor Legal factors include consumer law, antitrust law, discrimination law and health and safety law. Singapore law from strict system of is also the world famous. Strict legal system for Businessmen bring protection also brings some constraints. Singapore to amend the Consumer Protection Act in February 2012 and starting at September, The vast majority of legitimate business retailers will not have much effect; there will not be too much of the burden. Singapore is a small country and has small population, resource scarcity, so Singapore attaches great importance to food safety issues, and has been to strengthen the food safety law, intended to eliminate and reduce the inflow of substandard food. The company in order to ensure the smooth good development in Singapore, the company will comply with all laws and regulations, not only to protect the companys own interests but also to protect the interests of consumers. 3.1.6 Environmental factor Singapores population high density, more people and less land, coupled with the perennial high temperatures and rainy and other environmental problems. Just have very few people planting flowers and tea, the tea mainly relied on imports or a small part of the territory of the processing, Not only imports of Chinese tea, but also imported British tea. Therefore, due to the special environment of Singapore, flower tea generally require from Chinese imports, although the tea in China is high quality and reasonable price, However, due to imports still lead to the cost of flower tea increase. Singapore has relatively long drink herbal tea culture, Singapore is a tropical region, it is easy to heatstroke, and tea can resolve summer heat. Also, because Singapore belongs to the developed countries, the pursuit of a healthy diet is relatively high, more and more people love to drink tea. So comprehensive market environment in Singapore, flower tea for its health features will conquer Singaporeans. 3.2 Porters Five Forces à ¤Ã‚ »- (Source: created for this project adapted from internet) Michael Porter is widely recognized as the greatest and most influential thinkers of business theory, praised as the father of competitive strategy. Porters five forces model in the last two decades is one of the well-known concept of the corporate strategy makers. For the strategy makers, in the implementation of any strategy that may affect a companys strategic position, these five forces play an indispensable leverage. Collection of five competitive forces can determine the profitability of a company. The five forces energy intensity will be different in different industries, and will change with the development of the industry. (Charles and Gareth 2009) These five forces are: Rivalry among competitors Threat of new entrants Bargaining power of buyers Bargaining power of suppliers The threat of substitute (Source: created for this business plan) 3.2.1 Rivalry among competitors (strong) The competition will lead to in marketing, research and developments put into or reduce, the results will reduce the companys profits. Factors affecting the intensity of competition: Exit barriers, industry concentration, industry growth rate, degree of product differentiation, brand recognition, opponents difference degree and so on. In Singapore market has a dedicated sales flower tea competitiveness is few, But in the entire beverage industry competitors are more ¼Ã…’Like milk tea store (KOI, Sweat talk), herbal tea stores (the zhengzhongping, Fuhua), coffee(starbucks), teahouse. These beverage outlets are generally chain operations, strong popularity and have the fixed customer base, deeply by the Singapore people love, so those beverage outlets have strong Competitiveness. Faced with strong competitors ¼Ã…’Company should actively learn from competitors strategic approach, constantly to change the self strategy and to develop a long-term goal, flower tea stores spirit of health, weight-loss, beauty and other characteristics, must be able to build a new field. 3.2.3 Threat of new entrants (weak) The arrival of new competitors will inevitably break the equilibrium in the market, caused by the reaction of existing competitors compete ¼Ã…’it is inevitable to transferred the new resource used to compete, so make gains reduce. Factors affect of potential entrants: Price advantage, capital investment, government policy is to protect, economies of scale, brand influence, the high cost of conversion, the retaliatory confrontation and exclusive possession of the product. The flower tea store appear as a relatively new drinks ¼Ã…’Is relatively rare in China, especially in Singapore, flower tea store have a very small threat of new entrants, the biggest threat may come from and teahouse. Since teahouse and flower tea store is a similar type, flower tea belongs to a kind of tea, China is the worlds earliest discovered tea tree country, and also is the first national cultivation of tea tree. Chinese tea culture has a long history, the Chinese people in their daily life are inseparable from the tea, and more and more foreigners also had a keen interest in Chinas tea culture. Singapore has 74.1% of the Chinese (2010), so flower tea peer competition is from the teahouse. Flower tea store should actively to face competition from new entrants, and learn from each other, and continue to progress. Of the threat as a motive power, in order to remain invincible in the fierce competitive environment, obtaining à ¢Ã¢â€š ¬Ã¢â‚¬ ¹Ãƒ ¢Ã¢â€š ¬Ã¢â‚¬ ¹the largest gains. 3.2.3 Bargaining power of buyers (weak) If the buyer is have the bargaining power. They will take advantage of it. This will reduce the companys profits and its results are the impact of the rate of return. Factors affecting the buyers ability to: bargaining power, access to information, brand recognition, price sensitivity, backward integration, the selection of alternatives, incentive systems, such as government subsidies. The flowers tea industry in different regions will have different results, if in the Chinese market, the tea industry competition is very strong, This means that customers will have more choice, if the Operators want to get more benefits and customers in a competitive environment, It must reduce prices or improve the quality of products and services in order to attract more customers, and thereby gain interest. In this case, the buyers bargaining power is strong. However the flowers tea shops in the Singapore market is a fledgling stage, mainly competitors is from the alternatives industrys, Competition in the same industry is relatively small, The flowers tea stores in the spirit of the excellent quality of itself, the product owned health and beauty, slimming features, Most customers will be attracted by the characteristics of the product itself, especially female customers will be interested by the beauty and slimming function. In this case, the buyers bargaining power is relatively weak. 3.2.4 Bargaining power of suppliers (medium) The bargaining power of suppliers is contrast with the buyer, the suppliers will try to raise prices; its results will also affect the companys rate of return. Factors that influence the ability of suppliers: Concentration of suppliers, the importance of the product of the number of suppliers, invest the difference, investment cost and differentiation, alternative products inputs presence, threat of forward integration, the cost in the purchasing power of the relative industry. Singapores population high density, more people and less land, coupled with the perennial high temperatures and rainy and other environmental problems. So flowers tea is mainly dependent on imports, Currently able to supply the flowers tea shops of the products have Chinese ¼Ã…’Germany, France, UK, Australia, Canada and other countries. Due to the limited cost and China is a country has a long history of tea culture, close to Singapore, can be reduce the cost of imports. So most import source from China, due to china has many tea suppliers and its mainly distributed in South China region, however, for a single type flower tea suppliers is relatively less, flower tea in China is in the initial stage, although the development of very fast, but still there is no more tea suppliers, so the bargaining power of suppliers is middle. 3.2.5 The threat of substitute  ¼Ã‹â€ medium ¼Ã¢â‚¬ ° The existence of alternative flowers tea products and services on the market that means that the flowers tea product prices will be limited. Factors affecting the substitutes: conversion costs ¼Ã…’the preference of the buyer of the alternatives, cost performance of the alternatives and alternative relationship. With the development of science and technology, appeared a growing number of substitute products. Substitutes is means the two products exists the competing sales relationship ¼Ã…’That the increase in the sales of a product that will reduce the potential sales of another product. Flower tea store in the Singapore market substitutes was herbal tea shop, like FuHua. The two stores have the same characteristics, health. Herbal tea shop popular in Singapore for a long time, Herbal tea shops usually provide customers with finished ¼Ã…’can be drunk directly, cheap and convenient features already have some loyal customers ¼Ã…’and have strong profitability. So it will bring greater pressure on some of the companys original products ¼Ã…’Sometimes had to reduce prices in order to increase sales ¼Ã…’this makes some price constraints on a lower level, the Company in a passive position in the competition. flower tea shops own start-up capital is relatively small, the conversion costs of the substitutes is small, then the herb tea shop on the pressure brought by the company will be bigger. So can be drawn by said threat of substitutes is relatively medium. Flower tea stores should be taken to reduce the price of a product, same time vigorously to promote have anti-obesity product, and this will not only improve the sales of the product, but will also reduce the sales of substitute products. This at the expense of a product, stable development of another product strategy, can improve the popularity of the product and the companies, at the same time leave a good image in the minds of customers. 3.3 SWOT analysis The SWOT analysis is a strategic planning tool used to evaluate the Strengths, Weakness, Opportunities and Threats of a company, it provides information that is helpful in matching the companys resources and capabilities to the competitive environment in which it operates .the resulting SWOT matrix contrasts the results of the internal analysis (strengths and weakness) and the external analysis (opportunities and threats) to define strategic fields of action. That application of a SWOT analysis is therefore instrumental in strategy formulation and selection. (Nadine and Anne 2009) 3.3.1 Strengths Health Beauty More innovative Price is moderate Easy to preserve, quality is relatively stable Herbal tea is known as health tea, in the West, flowers tea called Herbal Tea, A beverage based on the herb for the preparation of raw materials. Flowers tea market in Singapore is a whole new market. Has the characteristic of the return to nature, health, health and beauty, is a romantic casual drink. It does not contain caffeine, so avoid the ordinary tea make it difficult to sleep and so on. Edible natural flowers contains a variety of plant extracts and a biologically active substance, possess Nutrition, health and medicinal properties. Flowers tea join berry after brewing, colorful, overflowing aroma, ratio of traditional drink more innovative, so better able to attract more of the pursuit of female beauty. Herbal tea possess the efficacy of herbal tea, but the sweet smell taste far inferior to Herbal tea, natural majority of young people are choosing the latter. Price is moderate to possess a wide range of consumption basis, flowers tea is unlike the green tea, oolong tea, Puer tea mostly positioned in the ranks the high-end products, flowers tea product positioning in the low-end, easy to form a scale, and has the a wide range of consumption basis. Flowers tea is easy to save, the quality is relatively stable. Flower tea is relatively the green tea and oolong tea that is relatively easy is saved. The flower tea is reprocessing tea ¼Ã…’in flower tea production process, through the blending ¼Ã…’plastic and other delicate process, processing of the tea quality maintain a relatively stable, easy to formation of scale and brand management. 3.3.2 Weakness Brand awareness is small Competitor multi High Manage risk flower tea shop is an emerging industry in Singapore ¼Ã…’Singapore market are mostly packed flower tea. No one tea shop can be provided to the customer a space drinks tea and provide ready-made flower tea drinks. This emerging flower tea shop is relatively not having the brand awareness in Singapore market. Flower tea shop in beverage market possesses many competitors, such as coffee shops, herbal tea shops and milk tea shop. these drinks for Singapore consumers have a great affection ¼Ã…’These drinks shop can attract different sectors of consumer groups and have a fixed customer base. Many shops are chain management, with a strong brand awareness and competitiveness. Flower tea shop belonging the early start, have strong manage risk, improper management typically include: Arbitrary decision-making, information barrier ¼Ã…’Concept is unclear, worry about the outcome ¼Ã…’Choosing the wrong people ¼Ã…’ignore the innovation ¼Ã…’Eager to succeed ¼Ã…’Blindly follow the trend, Weak-willed so on. Especially early start by a single of knowledge, Lack of experience, financial strength and mental quality obviously insufficient, Will increase in management of risk. 3.3.3 Opportunities Huge consumer market The pursuit of health Singapore is tropical rainforest climate In Singapore, the proportion of women and men is 1:0.95, people between 15-64 years of age accounted for 77% of the total population of Singapore(2010), and Herbal tea positioned of major consumer group is women and young people. Singapore belongs to the developed countries, the relatively high level of per capita consumption. Therefore, flower tea shop in Singapore has a huge consumer market. With the continuous development of society, Consumers in pursuit of the simple life while also increasing emphasis on health issues. Consumers in the purchase of product will also pay attention to that product impact on health and the environment, natural without any additives food has become the darling of the modern society. Flowers tea without any additives also has a healthy, weight-loss, beauty and other effects will naturally by the majority of consumers love, especially female consumers. Consumer to the health commodity needs will make the flowers tea with a huge space for development. The Singapore in equatorial online, so year round in the tropical rain forest climate, hot, rainy natural environment is easy to bring heat stroke and other discomfort. Singapore people for reduce pathogenic drinks have very large demand; flowers tea has a lot of the product itself that owned have Reduce Pathogenic effect, and tasty, beautiful appearance. So the flower tea will be welcomed by the people of Singapore. 3.3.4 Threats Beauty and lose weight method is more and more Consumers have a certain degree of drinking habits In the technological advances of today, beauty and lose weight method is more and more, like skin care products and plastic surgery. People will choose the direct use of skin care products to beauty, the effect is more obvious and more quickly. but want to use the flower tea to achieve weight-loss and beauty effect that must be kept within a period of time to drink tea in every day, the effect and speed was not as good as cosmetics to the better, So this is a threat for flowers tea. Most consumers already have some drinking habits. Such as tea, milk, coffee, milk, juice, cola, herbal tea and other drinks has been deep into the minds of consumers, and these drinks are widely distributed, easy to buy , each customer will could paying for these drinks, flower tea shop wants to change the habits of the customer will be more difficult. The customers for drinking habits will generate some threats and obstacles for flowers tea sales. 3.4 Competitor analysis There are various forms of commercial competition in the market, these competitions from several competitors and the level of competition is increasingly fierce. In this competitive environment, upper policymakers main task is the precise positioning of the company, accurately locked resources as well as according to their environment to capitalize on the trend. Therefore, whether skilled business and competitive analysis will determine whether a company has competitiveness and whether it also allowed them to benefit the interests of the partners. Flower tea stores in Singapores one of the biggest competitors is KOI Cafe. In fact, the popular for pearl milk tea in Singapore has subsided awaited, but ¼Ã…’the 50 LAN from Taiwan with a unique marketing mode that won the favor of the handsome boys girls. KOI Cafe bubble tea completely the production of raw materials and methods ¼Ã…’Even shaking drinks machine is also from Taiwan. Its greatest feature and selling point is humane service. Guests can choose the beverage tastes, requirements according to their individual preferences adding 0%, 25%, 50%, 75% or 100% of the different sugar content. In this way, the beauty of the people does not have to be afraid of fat on the bubble tea prohibitive. KOI Cafe prices between 1.40 and 6.70 Singapore dollars of KOI Cafe Declaration: uphold service quality, health, and our insistence and attitudes, let 50 LAN in Singapore also dazzling (2012). Flower tea shop in Singapores second largest competitor is Starbucks. Starbucks is the worlds leading coffee chain, Established in 1971, Headquartered in Seattle, Washington, United States. Starbuckss retail products, including 30 variety of the worlds top coffee beans , handcrafted espresso coffee and a variety of coffee hot and cold drinks, delicious pastries fresh food as well as a variety of coffee machines, coffee mugs and other merchandise. Starbucks is not just coffee, Coffee only a carrier. It is through the coffee this vector, Starbucks to send a unique style to the customer. Coffee consumption is largely an emotional and cultural level of consumer; cultural communication needs Coffee shop to create the environment culture capable of infecting customers, and the formation of a good interactive experience. Starbucks loved by many students and office workers in Singapore. But most Starbucks shops service charge of 17% (2010), higher consumption threshold, store often customers too much, leading to congestion. 3.5 Competitive Profile Matrix Table 1 ¼Ã… ¡Competitive Profile Matrix of GOOD TIME Flower Tea Company (Source: created for this business plan) From this CPM matrix can be drawn: the competitive situation in GOOD TIME flower tea store, the company matrix weighted score is 2.75; its main competitor KOI Cafe and Starbucks weighted score is 3.2 and 3.45. From the matrix of the competitive situation, we can conclude that the strength of the order of the competitive situation in the Flower tea store market from strong to weak order: Starbucks, KOI Cafe, GOOD TIME flower tea store. This is reflects the GOOD TIME flower tea store in the Singapore market is not very strong and market share is not high. However ¼Ã…’Starbucks the indicators are more than Flower tea store, Flower tae store is in the future development of the Starbucks as the goal, and actively strive to develop. 4. Products and Services Line The old saying say that man drinking tea, woman drinking herbal tea, flower tea is a natural drink, Rich in vitamins, and does not contain caffeine and artificial coloring. Herbal tea set tea flavor and flower scent into one. While maintaining the rich refreshing tea flavor and in the same time also have deeply flower scent. The flower tea has a good pharmacological effect, long-term drinking the herbal tea for human body all kind various diseases has a certain improvement, and there also have a lot of benefit for acne, weight-loss, and defecation and so on. 4.1 Product GOOD TIME Flower Tea Company is contains four major product, are the single flower tea, comprehensive flower tea, mixed fruit flower tea and spices flower tea. Single flower tea (Source: adapted from http://image.com) <

Wednesday, November 13, 2019

Cloning More Ethically Acceptable than Global Warming Essay -- Climate

Cloning More Ethically Acceptable than Global Warming One day soon, human clones will walk among us. Does the thought send a shiver up your spine? How about the notion of eating french fries from a potato engineered with jellyfish genes to make its leaves bioluminescent? We should consider our responses to both issues now, before reality comes knocking at the door. Several groups have announced intentions to clone humans, and the bioluminescence gene has already been successfully incorporated into potato plants. If those prospects make you squirm, you're not alone. The public's emotional response to the issues of human cloning and biotechnology far outstrips its response to global warming and widespread species extinction. When Dolly the sheep was first cloned by Scottish scientists, political leaders around the world sensed the negative reactions among their constituents and moved to pass legislation banning the new technology in humans. Any new developments in the area stir up fresh controversy, such that the cloning issue is frequently featured on the front page of major newspapers. These articles seem to suggest that apart from a few mad scientists, most everyone agrees that cloning humans is wrong. But why is it so wrong? Consider the Monitor's quotes from the experts. Professor Chen, vice-president of Beijing University, says about human cloning, "There isn't a controversy. There's no real discussion. We know it's wrong and not natural." John White, who is secretary for science policy at the Australian Academy of Science, is equally willing to speak authoritatively on the issue: "We clearly oppose cloning whole human beings. There are too many troubling ethical and moral issues." &nbs... ...oss of biodiversity, humans are playing God to the extreme and are seriously harming the organisms themselves, as well as existing and future generations of humans. If tinkering with the genes of God/Nature's creations is wrong, then surely the complete extinction of thousands of species - of God/Nature's creation - and the complete transformation of His/Her planet is the ultimate evil. For the sake of consistency and morality, we must get passionate about these issues. Since Dolly the sheep hit the headlines in 1997, many people think of cloning whenever they think broadly of "ethical issues." Genetic engineering conjures the same reaction for similar reasons. But cloning and genetic engineering are nothing but small moral peanuts in relation to our negligent treatment of the organisms that grace this planet and render it habitable for humanity.

Monday, November 11, 2019

Analytical Examination Essay

This paper will analyze about the RA 10354 also called Responsible Parenthood and Reproductive Health Act of 2012. This essay will present a short history of the law here in the Philippines until it become enacted and implemented. This will discuss the major provisions of the law together with its important contents ranging from health care to contraception. This will also discuss the issues that are connected to this law while it was a bill such as maternal death, early pregnancy, premarital sex, poverty and population and reproductive health education. Issues concerned with legislation of the bill such as the necessity and morality of the bill and its contents like contraception and reproductive health education will be especially presented. Other news which may have affected the support for the bill will be also presented and analyzed. This will also present the major groups that approve or oppose the said law together with their reasons why they want or are against the said law. This will also talk about the actions those groups have taken for or against the law which may have affected the support for the bill’s implementation. This is also concerned with the voices of certain world organizations such as UNESCO and WHO on reproductive health education and the stand of the Church on the matter about contraception, self-continence and marriage. This will be concerned about their statement about the matter and the doctrines and values they adhere with. Summary Since its first proposition on 1988, the Reproductive Health Bill experienced many debates if it was really needed here in the Philippines. The proposition was changed and improved by a number of proponents many times but was mostly neglected. Then, a similar bill was also introduced in the first regular session of the 14th Congress by Albay Rep. Edcel C. Lagman, Jannette L. Garin, Narciso D. Santiago III, Mark Llandro Mendoza, Ana Theresia Hontiveros-Baraquel and Elandro Jesus F. Madrona that was known as House Bill 5043. Like that of the former bills, it was also disposed but its proponents never stop to improve, change and remove some parts of the former bill to create a new one. Many times Albay Rep. Edcel Lagman and its principal authors would edit the bill until the Reproductive Bill of 2012 was formed. Senator Pia Cayetano was also a principal sponsor of such bill. Upon December 19, 2012, the Senate enacted the bill and on December 21, 2012, four days before Christmas His Presidency, Benigno Aquino III signed the bill and was to be implemented fifteen days after its official publication. The law was known as RA 10354 or Responsible Parenthood and Reproductive Health Act of 2012. Its major provisions are to promote and have access to reproductive health care and methods that are legal and safe, to promote family planning methods and responsible parenthood, to counsel women who committed abortion in a humane way, to mandate reproductive health education in age appropriateness to students, to supply and maintain reproductive health services to all, to protect reproductive health rights and to penalize those who restricts or prohibits the access to reproductive health care and methods stated in this law. The law mandates the hire of skilled health professionals for maternal health care and birth attendance, seen in Sec. 5. It also promotes the upgrade of health care facilities for obstetric and newborn care as stated in Sec. 6 and to access for family planning methods especially to the poor and marginalized couple and to sexually active minors as said in Sec. 7. The law also states that â€Å"hormonal contraceptives, intrauterine devices, injectables and other safe, legal, non-abortifacient and effective family planning products and supplies†(RA 10354, Sec. 9) should be treated in the Essential Drugs List after subjection to reputable medical associations. It also mandates the procurement and distributions of family-planning supplies and age appropriate reproductive health education, stated in Sec. 10 and 14 respectively. And lastly, to condemn any who shall prohibit the access to health care and family-planning supplies. Since its first introduction by Albay Rep. Edcel Lagman, this law had reaped many opposition and approval before being enacted. The pro-woman groups fought for saving the lives of woman from maternal death on the other hand the Church and other pro-life groups fought for dignity of the unborn and the sanctity of marriage. The senate itself was divided for selecting to if they will oppose or approve the bill. The Former President and Pampanga Rep. Gloria Macapagal-Arroyo was known to opposed the bill and be backed upon by the Church meanwhile President Benigno Aquino III shown agreement towards the bill and expected its implementation. The pronouncement of Pope Emeritus Benedict XVI to condoms also became news if the Church was open to contraception. This gave new hope for Edcel Lagman from acceptance of the Church but Paranaque Rep. Roilo Golez explained that the Pope talks about health, that preventing HIV from spreading is showing compassion but the Pope doesn’t said to use condoms to prevent pregnancy. Issues also attract the said bill. First, is about the legislation of the bill, if it was really relevant here in the country with regards to overpopulation, Availability/Provisions for RH information and healthcare for mothers and children. Another issue is if the RH Bill is moral, if the Church must interfere with the State and if the government is willing to give funds to the bill. Third, is about the consequence of a widespread of contraceptives with regards to health and sexual behavior. The last is concerned in the need of sex education in the country. The CBCP together with the national Church felt that it was time to educate again its faithful and made efforts on counteracting the bill. The Church turned offering masses, praying for the enlightenment of congressmen and women and explained that principles of the bill undermine the sanctity of life and marriage. They stated that overpopulation was not the problem but corruption and the unequal distribution of people. They seek to get online, and used CBCP for Life for addressing the matter and let the Simbang Gabi 2012 be used for educating the faithful. They also made catechisms with themes regarding the RH. Meanwhile, pro-woman and pro-RH group also organize plans for the bill. They have tied violet ribbons on their arm signifying their fight against HIV-AIDS. Informed people about gender inequality, maternal deaths, teenage pregnancy and HIV-AIDS and that the bill would help minimize or eliminate such problems. UNESCO and WHO also promotes the education of youths regarding reproductive health. They state that benefits such as a delay in sexual initiation; reduction of unwanted pregnancies, child abuse and abortion; and a slower spread of HIV could be obtained. It can also induce progress to gender equity, social participation and partnership. It prepares the youths for responsibility as adults, emphasizes health promotion and can improve relevance in education systems. Meanwhile, the Catholic Church holds its deposit of faith centered on Divine Love and Unity in Marriage. Its Catechism says that Marriage is by which a man and a woman establish intimate communion for life which is ordered for the good of the spouse and the procreation and education of children,(1660, Catechism of the Catholic Church). It also states that the total reciprocal self-giving is overlaid through contraception for it is a refusal for the total giving of self through taking away openness to life,( 2370,Catechism of the Catholic Church). It states that even intercourse with a legitimate wife but taking away the power to generate life is contrary to God’s will and leaves guilt of a grave sin,(55-56, Casti Connubii). The Church also teaches the virtue of chastity, that the couple must exercise conjugal love and fidelity and that of safeguarding life form the moment of conception, (51, Gaudium et Spes). She teaches that Marriage can never justify sexual intercourse which is contraceptive which oppose to its true meaning and that artificial methods could lead to marital infidelity and lowering moral standards, reduction of woman as mere object of satisfaction and intervening of public authorities to the most personal and intimate responsibilities of couples, (14,17; Humanae Vitae). It also addresses the value of self-discipline to repel inordinate self-interests and to control the passions of the body,(21, Humanae Vitae). References Software Ecumenical Council of Vatican II. Catechism of the Catholic Church. Retrieved from CATECH01. exe Websites and Webpages Anonymous. (2012, December 21). Republic Act 10354. Retrieved from http://pcw. gov. ph/sites/default/files/documents/laws/republic_act_10354. pdf Burgonio, T. (2010, November 21). Pope’s pronouncement on condoms strengthens RH Bill – Lagman. Retrieved from http://newsinfo. inquirer. net/breakingnews/nation/view/20101121-304495/Popes-pronouncement-on-condoms-strengthens-RH-bill–Lagman Dionisio, E. R. (2012, August 8). A Guide to Arguments for and against the Reproductive Health Bill. Retrieved from http://www. adnu. edu. ph/images/A%20Guide%20to%20Arguments %20For%20and%20Against%20the%20Reproductive%20Health%20Bill. pdf Ecumenical Council of Vatican II. Gaudium et Spes. Retrieved from http://www. vatican. va/archive/hist_councils/ii_vatican_council/documents/vat-ii_cons_19651207_gaudium-et-spes_en. html Paul VI. Humanae Vitae. Retrieved from http://www. vatican. va/holy_father/paul_vi/encyclicals/documents/hf_p-vi_enc_25071968_humanae-vitae_en. html Pius XI. Casti Connubii. Retrieved from http://www. vatican. va/holy_father/pius_xi/encyclicals/documents/hf_p-xi_enc_31121930_casti-connubii_en. html Sun. star. Church RH Bill. Retrieved from http://www. sunstar. com. ph/davao/weekend/church-rh-bill Saclag, D. E. D. Group asks SC to lift suspension of RH Law. Retrieved from http://www. bworldonline. com/content. php? section=Nation&title=Group-asks-SC-to-lift-suspension-of-RH-Law&id=71130 Unknown. (2012, August 14). Reproductive Health Bill, Good or Bad. Retrieved from http://behealthconsciousblog. wordpress. com/2012/08/14/reproductive-health-bill-good-or-bad/ Unknown. (2012, December 29). Republic Act 10354, Reproductive Health Act of 2012. Retrieved from http://filipinoscribe. com/2012/12/29/republic-act-10354-reproductive-health-act-of-2012/ Unknown. House Bill no. 5043, Reproductive Health and Population Development Act of 2008. Retrieved from http://jlp-law. com/blog/full-text-of-house-bill-no-5043-reproductive-health-and-population-development-act-of-2008/ Villegas, B. M. et al. (2012, September 12) Handbook of Truths on RH Bill. Retrieved from http://cbcpforlife. com/? p=8859 Villegas, S. B. (2012, December 15). Contraception is Corruption, A Pastoral Letter on the Latest decision on the Rh Bill. Retrieved from http://cbcponline. net/v2/? p=6241 World Health Organization. Family Life, Reproductive Health and Population Education: Key Elements of a Health-Promoting School. Retrieved from http://hivaidsclearinghouse. unesco. org/search/resources/HIV%20AIDS%20231. pdf

Saturday, November 9, 2019

Verbs in -ize and -ise

Verbs in -ize and -ise Verbs in -ize and -ise Verbs in -ize and -ise By Maeve Maddox Graham writes: I suppose being a Brit., I should to use -ise instead of -ize?  For example, realise/realize. I prefer to use  -ize in most cases.  Any rules say I cant? I am pleased to report that British usage and American usage agree on the spelling of the verb realize. Look up â€Å"realise† in the OED and you will be taken to the entry for realize. The spelling â€Å"realise† is, however, a recognized alternate spelling of realize. H. W. Fowler makes it clear that most English verbs that end in -ize or -ise and are pronounced [iz] go back to a Greek ending that contains a z. He points out that although British printers of his time follow the French practice of converting the z to an s in such verbs, the OED and other respected authorities prefer to keep the z. Both Yanks and Brits are allowed to use the -ize ending in most instances, for example: baptize authorize canonize recognize agonize characterize stigmatize methodize patronize womanize popularize philosophize civilize Nevertheless, English being what it is, there remains a small group of verbs that call for the -ise ending on both sides of the Atlantic. These are verbs that, according to Fowler, do not get their -se even remotely from the Greek -izo, must be spelt with -s-† Here are the most common -ise verbs: advertise apprise chastise circumcise comprise compromise demise despise devise disfranchise disguise enfranchise enterprise excise exercise improvise incise premise supervise surmise surprise Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Spelling category, check our popular posts, or choose a related post below:50 Redundant Phrases to AvoidCapitalization Rules for the Names of GamesHow to Send Tactful Emails from a Technical Support Desk

Wednesday, November 6, 2019

Biculturism and Marginalization Essays

Biculturism and Marginalization Essays Biculturism and Marginalization Essay Biculturism and Marginalization Essay * Ross-Sheriff ( 2011 ) commented that international migration forms have * changed as a effect of wide societal. political. economic. and environmental * tendencies and explained the causes of the drive forces were including war. * globalisation. urbanisation. and altering cultural norms sing societal functions and * duties ( Ross-Sheriff. 2011 ) . With these complex tendencies of migration * forms. Van Hear ( 2010 ) viewed migration as a procedure which was an built-in portion * of broader societal transmutations. but which besides had its ain internal kineticss with * other factors related to the migrating procedure. determining societal transmutation in their * ain manner. Migration was besides linked in complex ways to category. gender. coevals. * ethnicity and other societal factors. which were embodied in places in place and host * communities. and in work and domestic relationships. all of which might be * transformed in the class of the migratory procedure ( Van Hear. 2010 ) . To understand this complex procedure of migration. particularly under altering fortunes of one civilization to another. it might be utile to construct conceptual tools for understanding these ephemeral procedures in migration surveies and in societal scientific discipline more widely ( Van hear. 2010 ) . They besides include interceding agents and passages that need besides to be accounted for. every bit good as intersections among category. gender. coevals. ethnicity and other societal ruptures every bit good as the chief drive forces of migration ( Van Hear. 2010 ) . Of class there were other of import constructs such as dealingss between clip and infinite. between kineticss or procedures and results. and between construction and bureau that needed to acquire attending ( Van Hear. 2010 ) . However. it is impossible to discourse all different theoretical constructs involved in different types of migration procedure in the current limited survey. Rather. this survey tried to concentrate on psychological impacts such as cultural individuality and self-pride on migration through socialization procedures peculiarly on family- related migration because different forms of migration produced different communities and resulted in bring forthing different migratory individualities including changing degrees of psychological hurt ( Jones. 2008 ) . Further. few empirical surveies have focused on migrator grownups populations. Most migrators designation related literatures tended to associate more for striplings or immature kids because individuality formation might be peculiarly disputing in this cohort. particularly when the values and beliefs of their natal civilization differed significantly from those of the host society ( Sodowsky. Kwan. A ; Pannu. 1995 ; as cited in Farver. Narang. A ; Bhadha. 2002 ) . Therefore. this survey focused on cultural individuality and self-identification issues of grownup migrants’ themselves within a household construction harmonizing to different theoretical theoretical accounts relevant to version of new civilizations. because household was the basic instrument in the society ( Nesdale. Rooney. A ; Smith. 1997 ) . In fact. most cultural acquisition theories developed and evolved in 1990s. when international migration became a cardinal issue in international political relations at the beginning of 1990s. As Castle ( 2002 ) argued that migration. development and international dealingss were closely connected as migration was a major factor of transmutation for both sending and receiving states for different types of migrators ( Castle. 2002 ) . With this position. this survey by and large focused on those migration civilization acquisition theories developed in 1990 instead so looking at current positions in the most recent literatures. which really have evolved from these original theories in 1990s ( Castle. 2002 ) . As the findings from these research surveies has had been assorted or sometimes contradictory. it was of import to understand the exact nature of the relationship between migrator cultural designation and the socialization procedure both need to be specified and assessed decently with coherent measurings and theoretical premises ( Nesdale et Al. . 1997 ) . Important theoretical constructs: cultural individuality. socialization. biculturism. and marginalization. Harmonizing to Phinney ( 1990 ; as cited in Farver. Narang A ; Bhadha. . 2002 ) . cultural individuality and socialization were related but separate concepts. Cultural individuality involves an individual’s self-identification as a group member. a sense of belonging to an cultural group. attitudes toward cultural group of rank. and grade of cultural group engagement ( Farver et al. . 2002 ) . The term socialization was defined in anthropology as those phenomena. which resulted when groups of persons holding different civilizations came into uninterrupted first-hand contact with subsequent alterations in the original form of either or both groups ( Redfield. Linton. A ; Herskovits. 1936 ; as cited in Birman. 1994 ) . Although socialization was a impersonal term in this context ( that is. alteration might take topographic point in either or both groups ) . in pattern. socialization tended to bring on more alterations in one of the groups than in the other ( Berry. 1990a ; as cited in Berry. 1997 ) Berry ( 1997 ) argued that in all plural societies. cultural groups and their single members. in both dominant and non-dominant state of affairss. must cover with the issue of how to acculturate. Harmonizing to Berry ( 1997 ) . four socialization schemes were introduced: assimilation. separation. marginalisation. and integrating. When persons do non wish to keep their cultural individuality and seek day-to-day interaction with other new civilizations. the assimilation scheme is defined. In contrast. when persons place a value on keeping on to their original civilization. and at the same clip wish to avoid interaction with others. so the separation is defined ( Berry. 1997 ) . When there is an involvement in both keeping one’s original civilization. while in day-to-day interactions with other groups. integrating is the option ; here. there is some grade of cultural unity maintained. while at the same clip seeking to take part as an built-in portion of the larger societal web ( Berry. 1997 ) . Last. when there is small possibility or involvement in cultural care ( frequently for grounds of implemented cultural loss ) . and small involvement in holding dealingss with others ( frequently for grounds of exclusion or favoritism ) so marginalisation is defined ( Berry. 1997 ) . However. this socialization categories theoretical account has been criticized methodologically ( Rudmin. 2003. 2009 ; as cited in Schwartz et Al. . 2010 ) because all four of Berry’s classs were represented in the same manner by making the two by two matrix of socialization classs between high and low. However. the cut off point between high and low was arbitrary and would differ across samples. doing comparings across surveies hard. ensuing in the fact that all four classs existed and were every bit valid ( Rudmin. 2003 ; as cited in Schwartz et Al. . 2010 ) and proposing that non all of Berry’s classs might be in a given sample or population. and that some classs might hold multiple subtypes ( Schwartz et al. . 2010 ) . In peculiar. Berry ( 1997 ) viewed the term biculturism as mentioning to socialization that involved the single at the same time in the two civilizations that were in contact in integrative ways. which appeared to be a consistent forecaster of more positive results than the three options of assimilation. separation. or marginalisation. Berry and his co-workers ( Sam A ; Berry. 1995 ) assessed the socialization schemes of assorted immigrant groups in North America and the consequences showed that bicultural persons experienced less acculturational emphasis. anxiousness and fewer psychological jobs significantly. while marginalized persons suffered the most psychological hurt. including jobs with self-identification and cultural disaffection. which adversely affected their self-esteem ( Farver et al. . 2002 ) . However. Shiraev and Levy ( 2007 ) explained acculturational emphasis as a negative feeling that a marginalized individual might see as a straitening psychological reaction to any unfamiliar cultural environment based on the premise that individual and groups undergoing any societal and cultural alteration should see a certain sum of psychological hurt. Generally. many early definitions of socialization focused on exposure to two civilizations at the same time as a civilization daze. which was a reactive province of specific pathology or shortage. instead than taking advantage of being bicultural ( Berry A ; Annis. 1974 ; Shiraev et Al. . 2007 ) . The cogency of marginalisation as an attack to socialization by Berry ( 1997 ) was besides questioned ( Del Pilar A ; Udasco. 2004 ; as cited in Schwartz et Al. . 2010 ) . Schawartz et Al. argued that the likeliness that a individual would develop a cultural sense of ego without pulling on either the heritage or having cultural contexts would be less likely to. The marginalisation attack might be true merely for the little section of migrators who rejected both their heritage and receiving civilizations ( Berry. 2006b ) . Indeed. surveies utilizing through empirical observation based constellating methods have found little or nonexistent marginalisation groups and graduated tables that attempted to mensurate marginalisation typically had hapless dependability and cogency compared with graduated tables for the other classs ( Cuellar. Arnold. A ; Maldonado. 1995 ; Unger et Al. . 2002 ; as cited in Schwartz et Al. . 2010 ) . As described earlier. the impact of migrator cultural individuality on psychological hurt had relatively diverse points of positions if they were either negative or positive reactions. depending on different theoretical frames. For illustration. Social Identity Theory ( Tajfel A ; Turner. 2001 ) and Self-Categorization Theory ( Turner. 1987 ) emphasized more on the importance to persons of their designation with peculiar societal groups. Social Identity Theory ( Tajfel A ; Turner. 2001 ; as cited in Yip. Gee. A ; Takeuchi. 2008 ) viewed a possible account for why cultural individuality might buffer the effects of favoritism. Harmonizing to this theory. persons chose from an array of possible societal individuality groups and. one time those groups were chosen. persons focused on the positive facets of their in-group. which helped to hike their ain regard. proposing that cultural individuality was more of import to their overall individuality ( Yip et al. . 2009 ) . In contrast. if ethnicity was a cardinal constituent of one’s individuality. it might really worsen the effects of favoritism. ensuing in a greater negative impact on mental wellness. harmonizing to self-categorization theory ( Turner. Hogg. Oakes. Reicher. A ; Wetherell. 1987 ; as cited in Yip et Al. . 2008 ) . proposing that people should be more in melody with environmental cues that were relevant to an of import facet of their individuality. That is. experiences of racial favoritism might be such a cue relevant to their cultural individuality. Indeed. research suggested that African American grownups and striplings who reported strong racial centrality were besides more likely to describe experiences of racial favoritism ( Neblett. Shelton. A ; Sellers. 2004 ; Sellers. Caldwell. Schmeelk-Cone. A ; Zimmerman. 2003 ; Sellers A ; Shelton. 2003 ; as cited in Yip et Al. . 2008 ) . However. despite this accent by societal theoreticians. they tended to bury the larger literature that involved with both ethnicity and the socialization procedure ( Liebkind. 1993 ; 1996 ; as cited in Nesdale. Rooney A ; Smith. 1997 ) . First of all. these different findings resulted from deficiency of inclusion of socialization itself as a variable methodologically when socialization was considered as a phenomenon in research designs ( Sam and Berry. 2006 ) . Without including socialization as a variable. the accounts for human behaviour similarities and differences across populations would stay uncomplete ( Sam et al. . 2006 ) . Second. a farther unfavorable judgment of the socialization literatures was that the same two socialization procedures. and the same four-acculturation classs. characterized all migrators equally- regardless of the type of migrator. the states of beginning and colony. and the cultural group in inquiry. harmonizing to Berry’s ( 1980 ) theoretical account and other similar attacks ( Sam et al. . 2006 ) . Finally. the huge bulk of surveies in the socialization literature have focused on behavioural socialization ( Schwartz et al. . 2010 ) . That is. most widely used socialization steps included chiefly ( or merely ) points measuring linguistic communication usage and other cultural patterns ( e. g. . Cuellar. Arnold. A ; Maldonado. 1995 ; Stephenson. 2000 ; Szapocznik. Kurtines. A ; Fernandez. 1980 ; as cited in Schwartz et Al. . 2010 ) due to accepting the fact that cultural patterns might supply merely a just placeholder for cultural version ( Schwartz et al. . 2010 ) . Theoretical models for socialization research Shiraev A ; Levy ( 2007 ) claimed that cross-cultural psychologists normally used three attacks to analyze human activities in assorted cultural scenes. They were the sociobiological attack. the sociological attack and eco-cultural attack ( Shiraev et al. . 2007 ) . In peculiar. the eco-cultural attack emphasized both the environment and the person were seen as unfastened and substituting systems ( Shiraev et al. . 2007 ) . presenting John Berry whom originally developed this theory further in modern-day cross-cultural psychological science. Shiraev et Al. ( 2007 ) besides pointed out that specializers should to be able to explicate how. why. and to what extent people differed from one another. when ecological. biological. cultural. and acculturation factors were identified and taken into consideration ( Berry. J. W. . Poortinga. Y. H. . Segall. M. H. . A ; Dasen. P. R. . 1992 ; as cited in Shiraev et Al. . 2007 ) . In related to the concerns pointed by Shiraev et Al. ( 2007 ) . Berry ( 1997 ) argued earlier there were of import links between cultural context and single behavioural development. showing what happened to persons who developed in one cultural context when trying to re-establish their lives in another one through his socialization research model. by corroborating the fact that socialization was one of the most complex countries of research in cross-cultural psychological science because the procedure involved more than one civilization and in two distinguishable senses ( Berry. 1997 ) . Harmonizing to Berry ( 1997 ) . the construct of socialization was employed to mention to the cultural alterations ensuing from different cultural groups encountered. while the constructs of psychological socialization and version were employed to mention to the psychological alterations and eventual results that occur as a consequence of persons sing socialization. In another words. socialization phenomena resulted from contact between two or more civilizations and research on socialization had to be comparative in order to understand fluctuations in psychological results that were the consequence of cultural fluctuations in the two groups in contact ( Berry. 1997 ) . In peculiar. this model viewed the integrating theoretical account of socialization schemes the most desirable among other schemes. sing it the same as the biculturalism theoretical account ( Berry. 1997 ) . For illustration. Berry and his co-workers ( Berry. 1980 ; Berry. J. W. . Kim. U. . Power. S. . Young. M. A ; Bujaki. M. . 1989 ; Berry. Kim. Minde. A ; Mok. 1987 ; Sam A ; Berry. 1995 as cited in Farver et Al. . 2002 ) Assessed the socialization schemes of assorted immigrant groups in North America and the consequence showed that integrating was the most psychologically adaptative attitude. reasoning that integrated or bicultural persons experienced less acculturational emphasis and anxiousness and manifested fewer psychological jobs than those who were marginalized. separated. or assimilated. whereas marginalized persons suffered the most psychological hurt. including jobs with self-identification and cultural disaffection. which besides affected their self-esteem ( Farver et al. . 2002 ) . However. Phinney. Cantu. and Kurtz ( 1997 ) found that American individuality was associated with self-esteem merely for non-Hispanic White persons. but non for other cultural groups. These assorted consequences as explained above raised two issues in the socialization literatures. First of all. cultural patterns might offer merely a replacement for cultural adpatations. as Portes and Rumbaut ( 2001 as cited in Schwartz et Al. . 2010 ) mentioned that many Asiatic American immature grownups in their sample were non proficient in their native linguistic communications. even though they still perceived their designation with their parents’ states of beginning and maintained many of their values ( Schwarz et al. . 2010 ) . Second. most research workers on biculturism did non sufficiently specify an accurate operational definition of biculturism so that reading of those research consequences were debatable ( Birman. 1994 ) . Indeed. one determination in the United States. was that self-identification as American was markedly higher in non-Hispanic White persons than in cultural minority groups ( e. g. . Devos A ; Banaji. 2005 ; as cited in Schwartz et Al. . 2010 ) and many White Americans did non perceived themselves as members of an cultural group ( Schildkraut. 2007 ; as cited in Schwartz et Al. . 2010 ) . In brief. different operational definition jobs of socialization arose from different theoretical theoretical accounts of socialization sing to their premises ( LaFromboise. Coleman. A ; Gerton. 1993 ) . LaFromboise et Al. ( 1993 ) assumed socialization as one of replacements among the biculturism theoretical accounts. Biculturism as defined in this theory was viewed as the alternation theoretical account. which implied an person in two civilization contacts could be competent in both civilizations without losing one of the cultures’ competences in distinguishable cultural contexts as alternation theoretical account. whereas. merger theoretical account meant a blended cultural individuality. consisting of a synthesis of facets of both civilizations ( LaFromboise et al. . 1993 ) . However. Berry’s ( 1997 ) incorporating attack of biculturism differed from the bicultural theoretical account ( LaFromboise et al. . 1993 ; as cited in Birman. 1994 ) and it emphasized more on the relationship between the two cultural groups based on its inexplicit premise that one of two civilizations were higher than the other within a individual societal construction ( LaFromboise et al. . 1993 ) . Benet-Martinez and co-workers found that blended bicultural persons tended to describe higher self-pride and lower psychological hurt than a fringy population ( Chen et Al. . 2008 as cited in Schwartz et Al. . 2010 ) because the consistent handiness of both cultural flows within the person’s mundane life increased the easiness of triping the right cultural scheme in conformity with their environmental state of affairss ( Schwartz et al. . 2010 ) . In contrast. Tadmor. Tetlock. and Peng ( 2009 ) argued that the bicultural theoretical account considered those fringy persons in positive ways. when there was small involvement in cultural care and small involvement in holding dealingss with others. proposing positive facets of being a fringy individual might be ( 1 ) sharing his or her status with others of the same original civilization ; ( 2 ) engaging in institutional patterns that were shared by other fringy people ; ( 3 ) sing no major defeat from societal outlooks ; and ( 4 ) still comprehending himself or herself to be a member of a group ( LaFromboise et al. . 1993 ) . Harmonizing to Sam and Berry ( 2006 ) . many surveies of how migrators coped with intercultural contacts had disagreements in the ways in which they were operationalized and measured. As no standardised or widely accepted socialization steps existed. it was necessary to plan a clear and expressed preparation of socialization instrument in order to measure socialization adequately ( Sam et al. . 2006 ) . Further Sam and Berry ( 2006 ) pointed out that most empirical surveies widely used a self-report type of questionnaires that had been recognized restrictions such as societal desirableness. stressing obtaining divergent proof by beginning of information other than the respondents’ studies. Therefore. it is critical to understand each theory within its specific premises and non to generalise across all state of affairss irrespective of their similar findings ( LaFromboise et al. . 1993 ) . As this survey discovered migrants’ socialization procedures so far within specific theoretical models. literature findings in different research were assorted as to whether persons could be extremely acculturated and at the same clip be strongly identified with their cultural group ( Farver. Narang. A ; Bhadha. . 2002 ) . These confounding jobs ab initio evolved because of the context in which migration agreements and their socialization procedures were basically transformed and progressively unsure due to globalisation ( Landolt A ; Da. 2005 ) . Shiraev A ; Levy ( 2007 ) suggested a new attack to cross-cultural psychological science in the 21st century. which was linked to the construct of globalisation. Globalization was defined as a proliferation of cross-border flow and multinational webs due to new engineerings of communicating and conveyance that allowed frequent and multi-directional watercourses of people. thoughts and cultural symbols ( Castle. 2010 ) . Castle besides argued that globalisation leads to major alterations in the character of international migration. In other words. the context for migratory incorporation has already changed radically and will go on to make so. The rise of multiculturalism itself instead than assimilation or biculturism is one mark of this. but is non the terminal of the narrative: new signifiers of individuality and belonging go beyond multiculturalism ( Castle. 2010 ) . Even though there is limited empirical grounds for clear statements for globalisation. there likely are extremely widely distributed groups who feel at place everyplace such as planetary concern and professional elites might match with this image. But most members of multinational communities fall between these extremes. and likely have contradictory and fluctuating individualities ( Castle. 2002 ) . Decisions This survey explored that a particular instance of cultural psychological science was the survey of how persons respond to state of affairss where they were in passage between their original civilization and another that differed from it in some respects in footings of socialization. particularly within a specific theoretical frame that could use to the specific state of affairs ( Adler A ; Gielen. 1994 ) . There was no individual theory widely accepted by all societal scientists to hold with the outgrowth and prolongation of international migration forms in the universe under globalisation ( Van Hear. 2010 ) . proposing that the modern-day migrating context in which such migrating agreements were realized basically unbroken transforming so that it became progressively unsure ( Landolt and Da. 2005 ) . Although the subject of cultural contact and individual’ alteration has attracted considerable attending in modern-day cross-cultural psychological science. the field has been characterized by a deficiency of theoretical coherency. definitional jobs with cardinal concepts. and individual sample surveies that limit the external cogency of empirical cross-cultural research ( Ward and Kenney. 1994 ) . As socialization is a procedure which takes topographic point over clip. and which consequences in alterations both in the civilization and in the single civilization alterations. it would be ideal o comparison two sets of informations are compared over clip utilizing the same people. However. in pattern. it is impossible in most socialization research scenes ( Sam et al. . 2006 ) . Alternatively. a common option to longitudinal research is cross-sectional research in which a time-related variable. such as length of abode or generational position can be used for the generalizability of socialization theories ( Sam et al. . 2006 ) . In general. research workers of migrating surveies need to be cognizant that it is the selective nature of the sample that happens across all migrating research. That is. persons who chose to migrate would be different from those who do non ( Sodowsky. G. . Kwan. K. . A ; Pannu. R. . 1995 ; as cited in Farver et Al. . 1997 ) . Finally. socialization research by and large focused on immigrants assumed to be for good settled in their new host states. As a consequence. the footings migrants or international migrants referred to the same type of migrators jointly. Furthermore. many states were both directing and having states for different types of migrators. or in the procedure of passage from one type to the other ( Castel. 2002 ) . Therefore. where applicable. it is feasible to plan socialization research surveies sorting different types of migrators. References Adler. L. L. . A ; Gielen. U. P. ( Eds. ) . ( 1994 ) . Cross-cultural subjects in psychological science. Westport: Praeger Publishers. Berry. J. W. ( 1980 ) . Social and cultural alteration. In Triandis. H. C. . A ; Brislin. R. ( Eds. ) . Handbook of cross-cultural psychological science ( pp. 211-279 ) . Boston: Allyn A ; Bacon. Berry. J. W. . Kim. U. . Power. S. . Young. M. A ; Bujaki. M. ( 1989 ) . Acculturation attitudes in plural societies. Applied Psychology: An International Review. 38. 185-206 Berry. ( 1990a ) . Psychology of socialization. In Berman. J. ( Eds. ) . Cross-cultural positions: Nebraska Symposium on Motivation ( pp. 201-234 ) . Lincoln: University of Nebraska Press. Berry. J. W. ( 1997 ) . Immigration. socialization. and adaptation. Applied Psychology: An international reappraisal. 46 ( 1 ) . 5-68. Berry. J. W. . A ; Annis. R. ( 1974 ) . A cculturation emphasis. Journal of Cross-Cultural Psychology. 5 ( 4 ) . 382-397. Berry. J. W. . Kim. U. . Minde. T. . A ; Mok. D. ( 1987 ) . Comparative surveies of acculturational emphasis. International Migration Review. 21. 591-511. Berry. J. W. . Poortinga. Y. H. . Segall. M. H. . A ; Dasen. P. R. ( 1992 ) . Cross-cultural Psychology: Research and application. New York: Cambridge university Press. Birman. D. ( 1994 ) . Socialization and human diverseness in a multicultural society. In Trickett. E. J. . Watts. R. J. . A ; Birman D. ( Eds. ) . Perspectives on people in context ( pp. 261-284 ) . San Franscisco: Jossey-Bass Inc. Castele. S. ( 2002 ) . Migration and community formation under conditions of globalisation. The Center for Migration Studies of New York. 36 ( 4 ) . 1143- 1168. Cuellar. I. . Arnold. B. . A ; Maldonado. R. ( 1995 ) . Socialization Rating Scale for Mexican Americans-II: a alteration of the original ARSMA graduated table. Latino Journal of Behavioral Science. 17. 275-304. Department of the Interior: 10. 1177/07399863950173001 DelPilar. J. A. . A ; Udasco. J. O. ( 2004 ) . Deculturation: Its deficiency of cogency. Cultural Diversity and Ethnic Minority Psychology. 10. 169-176. Department of the Interior: 10. 1037/1099- 9809. 10. 2. 169 Devos. T. . A ; Banaji. M. R. ( 2005 ) . American = White? Journal of Personality and Social Psychology. 88. 447-466. Department of the Interior: 10. 1037/0022-3514. 88. 3. 447 Farver. J. A. . Narang. S. K. . A ; Bhadha. B. R. ( 2002 ) . East meets west: Cultural individuality. socialization. and struggle in Asiatic Indian households. Journal of Family Psychology. 16 ( 3 ) . 338-350. Department of the Interior: 10. 1037//0893-3200. 16. 3. 338 Jones. A. ( 2008 ) . A soundless but mighty river: the costs of women’s economic migration. Journal of Women in Culture and Society. 33 ( 4 ) . 761-807. Landolt. D. . A ; Da. W. W. ( 2005 ) . 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Monday, November 4, 2019

Marketing strategies and tools that affect hotel sales Literature review

Marketing strategies and tools that affect hotel sales - Literature review Example In most of the business organizations, marketing communication strategies are found to be in integrated form in the sense that it combines several aspects together. Just like has the broad area of marketing itself, marketing communication also has a mix. Under a marketing communications mix, different elements of communications are incorporated in different quantities to form a campaign. A marketing communications mix comprises of elements like sales promotion, publicity, advertising, direct marketing, e-marketing, branding, and sponsorships and so on. All these elements are generally referred to as marketing communications tools. One wants to become successful financially for this all spheres of business, such as in hotel industry, should have their own respective strategies through which they will carry out their plans. This chapter is based on the effective differences and similarities between the product based and the service based marketing. Along with detail discussion of certa in terms and concepts, we shall also provide you with some samples on target advertisement, which will be created by us to examine group marketing and leisure. Lastly, what we shall do is to check on the areas where there shall be future prospect and growth opportunities may exist. (Imrie and Fyall, 2001; Dev, Zhou, Brown and Agarwal, 2009; Leong, 2008; Bell, 1993; ).... The Differences between Marketing and Sales Sales and marketing are both critical concepts and very important. The involvement of marketing is more. Marketing process includes sales, but marketing is a long-term process and is strategic in nature. The target market includes some specific activities of sale present in the market plan. Advertisements forms the most common part of strategies oriented in tangible marketing. If you have the advertisement setup in an effective condition, the foundations for the department of sales are laid then for the business. Well, this is true that advertisement forms only a single entity, a large, albeit internal part of marketing. (Sin et al. 2006) The Four P’s of Marketing – the Marketing Mix The definition of marketing mix is given as factors, which play an influential role in the process of sales. If they are combined with each other then they become a strategy, which are thereby controllable as marketing tools. These marketing tools are designed for the creation of demand for the various services and products. (Dev etc al, 2007) Product: the tangible as well as the intangible aspects are featured or designed. Place: the process of accessibility of the various hospitability products in the defined area. Promotion: effectiveness on the masses of the various products or the ability to sales in a proper way Price: every target market has a rate to pay for the product as well as the hotel prices, banquets and other areas for negotiation (where one receives management services). (Oh and Pizam, 2008; Bowie and Buttle, 2004) You will get to see it in figure 1, which deals with various ways and techniques these suggested four P’s work in the field to yield the most out of the market

Saturday, November 2, 2019

Operations Management Essay Example | Topics and Well Written Essays - 1250 words

Operations Management - Essay Example An earlier model of workforce management is the Japanese concept of lean operations which has replaced the old method of mass production. Lean philosophy aims for elimination of waste to achieve faster, more dependable, high quality products and services at low costs. The system requires job rotation, job enrichment, team-based problem solving and multi-skilling (Tariq, 2005). 2. Quality of Products and Services – a Critical Issue Whereas in the past, firms employed mass production to achieve economies of scale and generate profit without regard to quality, in the future, quality will be the distinctive character that will differentiate the leader from the rest (Pride and Ferrell, 2009). The customer of the future would be demanding for quality which is one great responsibility the manager of the future has to take upon himself. Such personalized quality can happen only by engaging in mass customization using sophisticated product designs and flexible production processes and support systems (Stevenson in Tariq, 2005). To achieve this at a reasonable margin would require the proper coordination of these company-based systems in place, from the supply chain to product design to the production processes to customer service. ... A restaurant’s capacity is measured by the number of tables it operates. If there are too many tables provided yet are not filled because the demand is less, it results in under-utilisation (Wild, 2003). Unfilled tables mean that some space is unutilized yet being paid for in rent, unrecovered costs of acquisition of service facility, energy wasted, under-utilised service of assigned personnel, and therefore eventual loss of revenues. If insufficient capacity is provided, meaning there are less tables available than the present number of customers, it would result in some customers waiting unreasonably or being turned away and going elsewhere and would mean loss of income opportunities and diminished business image. 4. Operating for Competitive Edge Operations management is an activity that converts resources into outputs, and since outputs relate to customers, its aim is to ultimately satisfy the customer (Wild, 2003). Operations management can therefore be seen as a strategy for achieving the corporate goal of competitive leadership. Since operations management involves the use of resources and converting these into meaningful outputs that should lead to customer satisfaction, it plays a crucial role in every step of the process, from the sourcing of the raw materials, the final configuration and production of the product, the distribution of the finished product and the consequent after-sales service. Each of these steps can contribute in many different ways towards developing a finished product that will truly cater to the demands of the customers: lesser acquisition costs from the supply chain, best final design at least production cost, competitive pricing and efficient methods of delivery and